It works because it hurts

The painful truth of investing is that you can’t make too many guarantees. One thing you can say, though, is that there will always be periods where any given strategy will underperform.

The problem here, of course, is that this is a hard sell to clients: they’re looking for a way to have their savings invested that puts them in a better position than where they started. How, then, do you square that with the reality that there will be points where their investments are lagging the broader market?

Investment will always be a long-term game, but short-term thinking is arguably almost a psychological inevitability. In this piece, Orbis Investments demonstrates why sticking to your guns is important. 

 


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